Google’s “Eight Good Behaviors” – Part 5

5. Be a good communicator and listen to your team

Leadership Starts with Communication and Listening

Strong leadership is often associated with vision, strategy, and decisive action. But at its core, leadership is about people—and people need two things to thrive: clear communication and the assurance that they are truly heard. A leader who communicates well and listens deeply creates trust, alignment, and momentum within their organization.

Communication: More Than Sharing Direction

Good communication isn’t just about delivering instructions—it’s about providing clarity, transparency, and purpose. Teams need to understand not only what they’re doing but why it matters. Clear communication reduces confusion, prevents wasted effort, and instills confidence in leadership decisions. Effective leaders also adapt their style depending on the audience—whether that’s a team huddle, an executive briefing, or a one-on-one.

Listening: The Other Half of the Conversation

Too many leaders underestimate the power of listening. Active listening means giving your team space to share, reflecting back what you’ve heard, and validating their input. When people feel heard, they’re more engaged, more creative, and more committed. Listening isn’t passive—it’s an act of leadership that surfaces risks, uncovers opportunities, and builds trust.

Practical Communication Techniques for Leaders
  • Practice active listening – Maintain eye contact, avoid interrupting, and paraphrase to confirm understanding.
  • Ask open-ended questions – Encourage deeper dialogue, not just yes/no answers.
  • Be transparent – Share decisions and the reasoning behind them.
  • Adapt your style – Tailor your approach for individuals, teams, or executives.
  • Follow up – Reinforce discussions with action items and updates.
  • Use multiple channels – Blend team meetings, one-on-ones, and written updates.
  • Check for clarity – Ask for feedback to ensure your message landed.
Key Questions Leaders Should Ask Their Teams
  • What challenges are you facing right now?
  • What’s one thing we could do better as a team?
  • Where do you feel stuck or unsupported?
  • What’s working well that we should double down on?
  • How can I help you succeed in your role?
  • What opportunities do you see that we might be missing?
  • If you were in my role, what would you change?
The Bottom Line

Good leadership isn’t about always having the right answers—it’s about asking the right questions, listening deeply, and communicating in a way that inspires action. When communication and listening go hand in hand, leaders cultivate trust, foster collaboration, and unlock the full potential of their teams.

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